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The EU digital product passport, explained

The digital product passport becomes mandatory category by category from 2027, starting with batteries. Start here: the regulation, the standards, and how to comply.

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Deadlines and categories

Registry, registration and enforcement

What a passport contains

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What a textile passport has to carry, and where each field comes from

The fields a textile DPP requires fall into four groups, and three of the four live with suppliers rather than in your own systems.

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A QR code is not a digital product passport

The QR code is the carrier. The passport is the verifiable record behind it. Vendors selling the first as the second are selling you a rebuild.

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The passport is a process, not a file

A record assembled once is wrong within a season. What changes when you treat the DPP as something that stays current rather than something you submit.

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The passport does not store customer data

Product information in a DPP is anonymous by law and personal customer data is explicitly excluded. Teams reviewing it as a marketing tool stall for no reason.

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The eight standards under the passport, six of them now published

Six of the eight CEN-CENELEC DPP standards are cited in the Official Journal since July 2026. What each one decides, and what is still open.

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One passport, four readers, four different views

The operator, the consumer, authorities, and repairers each see a different layer of the same record. Designing for only one of them fails the first audit.

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You may add data beyond the minimum, with one condition

Voluntary data points are allowed in a DPP provided they do not compromise accuracy or interoperability and are clearly distinguished from mandatory fields.

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The EU has already built a reference architecture for the passport

CIRPASS-2 published a reference architecture for digital product passports. It is not law, but it is what interoperability will be judged against.

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Product, operator and facility: three identifiers, not one

A passport needs identifiers for the product, the economic operator and the facility. They have different lifecycles, and most systems assume there is only one.

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Where the passport actually lives

The DPP architecture is hybrid: a central EU registry of identifiers, and decentralised data held by operators. That split decides your obligations.

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How a consumer actually reaches a passport, including without a smartphone

Scanning is the easiest route, but the EU web portal, marketplace product pages, in-store kiosks and a printed copy on request are all part of the picture.

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Business risk

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No data, no sale: the passport arrives through procurement first

The compliance date is not when the cost starts. Buyers ask for product data before regulators do, and a supplier who cannot answer loses the tender.

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Who owns the digital product passport inside your company?

Nearly a quarter of European companies surveyed have not assigned the DPP to anyone. It sits between four functions, which is exactly why it stalls.

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The passport is a market access risk, not an IT project

A DPP decides whether a product can be sold in the EU at all. Filed under IT it competes with every other ticket. Owned as sales continuity it gets a deadline.

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Selling into the EU from outside it still needs a passport

The DPP applies to imported products wherever they are made. No passport, no release at the border, and marketplaces carry obligations too.

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Compliance does not need a six-figure IT budget, and the law says so

Article 22 of the Ecodesign Regulation requires SME support before any DPP rule applies: guidelines, free digital tools, national one-stop shops.

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What the passport changes in day-to-day operations

Beyond compliance, the passport digitises compliance documents, standardises supplier data exchange, and changes how you answer buyers. Some of that is upside.

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Readiness is a deadline problem, not an awareness problem

97 percent of surveyed European companies have heard of the DPP. Only a third say they understand what it requires of them. The gap is data, not information.

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At what point in the supply chain does the passport apply?

The passport must be active and registered when a product is placed on the EU market. What that means for components, semi-finished goods and B2B suppliers.

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Junction, product and company

Technical reference

Serve a compliant passport from every product